Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by online service providers in order to (for example) make their websites or services work, or to work more efficiently, as well as to provide reporting information. Cookies set by the website owner or service provider (in this case, Dynamic Retail Services Company) are called “first party cookies”. Cookies set by parties other than the website owner are called “third-party cookies”. Third-party cookies enable third-party features or functionality to be provided on or through the website or service you are using (such as interactive content and analytics). The third parties that set these third-party cookies can recognise your computer both when it visits the website or service in question and also when it visits certain other websites or services.